It starts with what should come at the end: name, phone number, comment. Someone who is still working things out never reaches it.
Not everyone is ready to write first, and at night and at weekends there is nobody to write to. The initiative stays with the visitor, and often that is where it ends.
A tree of buttons covers the cases its author thought of. Everything else runs into the menu, and the person leaves feeling misunderstood.
A model answering from general knowledge sounds confident and can promise something you do not have. Sorting that promise out afterwards falls to you.
What we needed was not another universal chat, but a tool that knows where the visitor is standing and what is on their mind right now.
That led to two decisions. First: behavior is set separately for each page that matters, so the opening message is on subject rather than a stock "How can I help?". Second: the source of answers is the material the site owner approved, and everything outside it goes to a person along with the context of the conversation.
A described task instead of an empty inquiry
Nobody knows about you as it is, and on top of that you are being modest
Focus on making your customer as successful as possible, and your own success will follow.
Generative AI may well be the most important technology of our time.