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AI chat for B2B SaaS companies

A demo assistant
that answers from your material

A buyer studies your product late at night and compares tools. SellerChat answers their questions, works out
the use case and records a demo or trial request.

A laptop in an office with a conversation about a demo open on the product website
The first conversation on your site

Take a question through to a clear next step

Instead of a static form, SellerChat holds a real conversation, gathers the use case details needed to qualify, and hands the conversation over, answering only from your own content.

Works out the use case

Asks about the use case, the size of the team and the current tools, so that the inquiry is ready for your sales team.

Answers from your content

Explains features, integrations and how your plans are built from your own pages. Where the material has no data, it is built to say so plainly.

Records the demo and the trial

Gathers what was said and the preferred way to get in touch and hands the conversation to your team.

Assistant on your website Service page
Widget: Looking at this service? Tell me what you need to solve and I will walk you through where most people start.
08.09.2026 09:37:42
Visitor: How much does it cost?
08.09.2026 09:38:09
Widget: The price depends on the scope, so a sales rep will give you the exact figure. Tell me about the project and I will pass it along with your question.
08.09.2026 09:38:18
Why SaaS teams use SellerChat

Answer first,
win the deal

SaaS buyers compare several tools and book a demo with the one that engaged them first. The conversation answers from your material, works out the use case and hands over the demo request. The widget promises no feature or integration that is not in the material.

How it works

From a visitor
to a demo request

No separate implementation project is needed. You gather the material, paste one line of code onto your pages, and the conversation starts answering from that material.

Give it your docs

It studies your features, your integrations and your FAQ, the answers your team gives every day.

Paste the snippet

One line of code on your pages. You do not have to rebuild the site.

It clarifies the task

Buyers get an answer without waiting for a sales rep, and the chat records the use case, the size of the team and the current tools.

You get demo requests

The conversation reaches your team with its context: what the person asked, what has already been explained and what is still unknown.

Why SellerChat

Practical value
for SaaS teams

A visitor's question comes up before they are ready to leave contact details. The conversation answers it from your material, and everything else goes to a sales rep.

Answers from the material you approved
Records the use case, the size of the team and the tools up front
Hands your team the demo or trial conversation

Put an AI chat on your SaaS product website

Create an account, point SellerChat at your own content, and the conversation will start where the visitor is now, while a sales rep gets it with the context.

FAQ

Common questions

How the chat works out use cases, what it records and when it brings in a person.

  • Where do the answers come from?

    It answers only from your docs and your FAQ. Where the material has no data, it is built to say so plainly.

  • What does it record?

    The use case, the size of the team, the current tools and contact details, everything your team needs for a demo or to set up a trial.

  • What is needed to launch?

    A website address, a confirmed email, material for the knowledge base and one line of code on your pages. The ready code appears in your client account together with the estimate.

What people ask before a demo

A B2B buyer rarely asks about features. They are checking whether this will fit the way they already work.

Does this solve my problem?

Not a list of capabilities, but a concrete use case: what exactly they will be doing in the product every day.

How will it fit our stack?

Which systems are already in use, what will have to change, and who on the customer side will own it.

What happens to our data?

Where it is stored, who has access, and what happens if they stop using the product.

How much of our time will it take?

Not the rollout time in days, but how much of the customer's own people it will take.

Who already works this way?

A request for an example of a similar size and industry. A person answers that one.

What this looks like on a product page

The buyer is comparing several tools and wants to know whether yours fits their process, not which features it has.

Assistant on your website Product, task management
Visitor: Everything we have is in spreadsheets and moving would take ages. Is there an import?
08.09.2026 09:37:42
Widget: Tell me what is in the spreadsheets: tasks, customers or reporting? That decides which kind of migration we are talking about.
08.09.2026 09:37:51
Visitor: Tasks and project statuses.
08.09.2026 09:38:18
Widget: Got it. That is a common case, but an engineer looks at the details of the migration. I will pass your question along with what you have in the spreadsheets today.
08.09.2026 09:38:27
A sales rep going through a conversation that was handed over
The conversation reaches a person with its context attached

Where the widget is better off saying nothing

Two situations where answering from the material is riskier than handing over to a person.

Compatibility with a specific system

Until an engineer has looked at what the customer runs, any "yes" turns into a promise somebody has to keep.

A comparison with a competitor

The widget has no data about someone else's product, and comparing from memory is invention with a high price.

In other people's words

On customers, conversation and machines